MANILA, Philippines – One out of four Filipino voters closely follow the political advertisements of candidates for the upcoming elections, according to the Bilang Pilipino SWS Mobile Survey released on Wednesday.
The survey conducted on March 29 showed that 25 percent of Filipino voters follow political advertisements "very closely" while 38 percent said they follow them "somewhat closely."
Meanwhile, 21 percent of the survey respondents said that they follow political ads "just a little" while 13 percent they do not follow at all.
The survey also found that 24 percent of Filipino voters strongly agree and 43 percent said they somewhat agree that political ads of candidates help them in choosing who to vote for in the May 9 elections.
This garners a net agree score of +51 (67 percent strongly and somewhat agree minus 16 percent somewhat and strongly disagree) which is classified by SWS as "very strong."
Most of the respondents said that they follow the political ads of Sen. Grace Poe (38 percent), followed by Davao City Mayor Rodrigo Duterte (26 percent).
Liberal Party standard bearer Mar Roxas ranks third with 19 percent followed by Vice President Jejomar Binay and Sen. Miriam Defensor Santiago with 16 percent and 1 percent, respectively.
For vice presidential candidates, 38 percent said that they follow the political ads of Sen. Chiz Escudero while Sen. Bongbong Marcos and Camarines Sur Rep. Leni Robredo both scored 25 percent.
Sen. Alan Peter Cayetano got 11 percent followed by Sen. Antonio Trillanes IV and Sen. Gringo Honasan with 1 percent.
The survey was conducted among a sample of 1,200 validated voters, 300 each in Metro Manila, Balance of Luzon, Visayas and Mindanao.
Out of the 1,200 original panel respondents, only 753 or 63 percent responded: 197 in Metro Manila, 181 in Balance Luzon, 195 in Visayas and 180 in Mindanao. The sampling error margins is at ±4 percent for national percentages.
"The sample was drawn using standard SWS sampling procedures, and was first interviewed face-to-face on March 8-11, 2016 to become the panel for the mobile survey," SWS said.
The respondents were invited and then agreed to be members of a panel of respondents to receive and reply to a few survey questions each day through the mobile phones provided to them for free by Starmobile.
For more TFC filipino channel – Please don't forget to visit us and click the following link to subscribe: PINOY TV SHOWS
Read more: http://www.philstar.com/headlines/2016/04/06/1570029/bilang-pilipino-sws-poll-1-4-voters-closely-follow-political-ads
No comments:
Post a Comment